Nike_SNKRS_atlanta
The first-ever SNKRS pop-up experience brought the SNKRS app to life with exclusive drops, surprise launches, and curated UX content. Designed for sneaker enthusiasts, the space embodied the ultimate collector’s dream— like a wine cellar, but for premium kicks. In-addtion, it needed to operate as stand alone brick&mortar retail space with Nike eco-system while maintaining flex for limited launches, product activations, and curated community & influencer events. This end-to-end project encompassed creative strategy, location scouting, programming, and a full design build to deliver a truly immersive experience.
Project Features:
Creative & executional strategy, experiential design, digital development and programming, architectural design & build, event planning and coordination, business and brand alignment, sport moment strategic planning, operational excellence *budget, schedule, delivery.
